So...if you don't have an account... go get one. Log on now. Try finding people you know. I guarantee you'll be surprised by how many friends, neighbors and coworkers already have an account. If you search for people you know each day, and add them to your contacts you'll have hundreds of friends in no time flat! These friends can become clients who are constantly informed about your business.
Best of all: Many of these sites are 100% free to use for this purpose. Where else would you be able to send news about your business to hundreds of people multiple times every day for free? (I'll give you a hint "Nowheresville")
Some tips for Facebook (which can apply to other sites as well) are:
- Don't look at the term "Friend" in that mushy sort of way. These are networking contacts and leads. Sure some of them will be friends, but don't avoid friending someone because they aren't "enough" of a friend.
- Update your status frequently. Facebook allows you to tell people what you are doing. (EG. "Stephen is writing an article for his blog.") Update this frequently... and try to mention your business when possible. All of your friends will see it, and it will keep it in their minds.
- Make sure to mention your company under employment, and if you have a sales website make sure it is listed under your websites in your profile.
Keep watching for more tips and tricks to use these sites to your advantage. But this advice won't help, unless you get an account and get your business in their faces right NOW!
Stay Savvy,
Stephen
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