What’s the Big Deal With LinkedIn? 3 Ways It Will Help Grow Your Business

 

 

Greetings,

     The other day I referenced LinkedIn  as one of the Social Networking sites that you should use as part of your “base camp.” Some of my readers questioned me on What LinkedIn did that really set it apart and how this was worth the added time spent on it.

      The following is a quick list of three ways that a complete LinkedIn profile can help you.

1. A complete profile is essentially an online resume with added bonus features. It gives you the opportunity to present to any of your potential clients/contacts what your professional background is. It also allows you to present them with a virtual cover letter that talks about your goals/ambitions regarding your business.
2. Once your profile is complete you can begin gathering recommendations and endorsements from previous customers and colleagues.  There is really nothing like having a website that encourages people to recommend you and your business. Testimonials are a GREAT way to grow your business and really… any way you can get them is a win.
3. It provides almost constant networking opportunities. We’ve talked about it before, but the more contacts you have the more people you can potentially have discussing your products and services, which leads to more business. I really can’t emphasize enough the important of using every tool you have to make people start talking and stay that way.

     LinkedIn will continuously prompt you as to your completion percentage. Follow its directions and you’ll have a complete profile in no time flat.

Stay Savvy,

Stephen Duetzmann

www.thesavvysolution.net